
The world’s most wanted menu.
Around the world, McDonald’s menus are full of cult favourites Canadians have only heard whispers about. So we turned that obsession into a global caper dubbed ‘The International Menu Heist.’ Led by the Hamburglar and fuelled by fan demand, this campaign smuggled six beloved international menu items into Canada, using cryptic leaks, vintage heist flair, and a heavy dose of mischief. The result? A mouthwatering mystery that captured the imaginations (and taste buds) of Canadians.